Healthcare Across Race and Ethnicity
February 1, 2022
Multicultural Americans have unique perspectives, needs, and experiences related to healthcare that brands must understand.
Fill out the form to download an excerpt from, “Multicultural Consumer Traits” and read below for all the latest insights on this segment.
Why Is Multicultural Market Research Important?
The U.S. demographic landscape has transformed; 131 million multicultural consumers now represent 40% of the population.
Multicultural consumers have driven over 100% of US population growth over the last five years and are projected to drive even greater growth for the foreseeable future.
Through quantitative and qualitative consumer research Collage Group captures the voices and passions of key growth segments: Hispanic, Asian, Black, Millennial, and Gen Z consumers. Download the report above, and read below for all the latest insights on multicultural marketing.
Products & Services
The Latest in Multicultural Consumer Insights
How Americans Feel About the Olympic Games
February 1, 2022
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.
Multicultural Women Expect Brands to Take Action towards Gender Equality
January 21, 2022
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.
How Women Want Brands to Get Involved in Women’s History Month
January 19, 2022
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.
How Americans Celebrate the Lunar New Year
January 14, 2022
Welcome in the Year of the Tiger and learn how Asian American consumers prepare for and celebrate Lunar New Year. Read on for insights curated from our 2021 Holidays and Occasions research.
America Now: Acculturation and Afro-Hispanic Identity
January 12, 2022
This research is part of a series that expands on our 2021 Roundtable Presentation, America Now. Learn how acculturation and race impact Hispanic identity.
Where To Find Us
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Bethesda, Maryland, 20814
(240) 482-8260
Collage Group is a certified Minority Business Enterprise (MBE) by the National Minority Supplier Development Council (NMSDC).