Category: Multicultural

Hispanic Americans Leading the Way in Tech Tools and Technology Usage

David Evans

We at Collage Group have new research showing that Hispanic Americans are trendsetters in using technology. As a segment, they are super users of the internet, social media, and tech tools.

Collage Group Raises $25 Million in Growth Capital to Continue to Fuel Member Engagement with Diverse Consumers

David Wellisch

Collage Group’s Essentials of Black Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Essentials of Black Consumers

Sudipti Kumar

Collage Group’s Essentials of Black Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Essentials of Asian American Consumers

Jenny Wolski

Collage Group’s Essentials of Asian Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Engaging Small Business Owners in America

Jack Mackinnon

The LGBTQ+ segment is large and growing. An important part of connecting with the segment is understanding and embracing LGBTQ+ terminology.

Three Steps to Connect with Young Multicultural Americans on Racial Equality

Sudipti Kumar

Collage Group’s Essentials of Women Consumers presentation explores three areas of our consumer fundamentals research for American Women.

How Multicultural Americans (Moms, Dads, and Non-Parents) Celebrate Mother’s Day and El Día de las Madres

Giana Damianos

Collage Group’s Essentials of Women Consumers presentation explores three areas of our consumer fundamentals research for American Women.

Insights You Need to Engage and Activate Parents and Kids Across Race and Ethnicity

Jack Mackinnon

As American consumer attitudes continue to evolve, Collage Group is incredibly excited to announce our new Parents & Kids cultural intelligence program.

Hispanic Passion Points

Jack Mackinnon

What matters most to Hispanic consumers? Collage Group’s latest Multicultural Passion Points study includes key insights into Hispanic consumers to enhance brand engagement and activation.

Healthcare Across Race and Ethnicity

Sudipti Kumar

Multicultural Americans have unique perspectives, needs, and experiences related to healthcare that brands must understand.